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Module 3: Shaping the Opportunity

The learn-fast core of the course: low-res idea in, high-res decision out.

Testing a risky idea cheaply, before anyone builds it, is the highest-leverage skill in product management. This module is that skill, end to end. You’ll reach for it whenever engineering time is about to be committed to an unvalidated idea, whenever an executive arrives certain about what to build, and whenever you need evidence instead of opinions to settle a roomful of confident people.

  • a crisp, defensible problem statement
  • mapping opportunity options and making an explicit choice
  • positioning the idea
  • naming the bet: the riskiest assumption as a testable claim, with an explicit win condition
  • the minimum viable narrative: six things, nothing more; built to be thrown away
  • prototyping with Artifacts: brief like a collaborator (goals, not screens)
  • pressure-test and decide: pass/fail/inconclusive, then go, no-go, or revise and retest

A prototype existing proves nothing. This module isn’t done until you’ve made, and defended, a real call on your own concept.

Not on this page. This site is your map; the classroom is Claude Desktop. Open a Cowork session pointed at the course-materials folder and say: “Take me to Module 3.”

If you’re lost mid-module, paste this into that session, even a brand-new one:

I'm taking the Claude Desktop for Product Managers course and I'm lost
somewhere in Module 3 (Shaping the opportunity). Read COMPANION_INSTRUCTIONS.md
and my-progress.md in this folder, tell me where I am, and offer me
three ways forward.